Integrating New Members to Your Community

A new year usually means an influx of new members! This is great for business but can feel overwhelming and challenging to members and staff if not done correctly. On top of that, if these new members do not have a good experience and are not given the time to be taught proper form and technique, they will likely head elsewhere. Remember, everyone starts somewhere, and these people trust you to guide them along this journey! Here are a few tips to help you get new members started and make the most of your affiliate:

  1. Have an On-Ramp/Ramp-Up Program: When you first start CrossFit, it’s important to take things slow and focus on learning the proper form and technique for each exercise. This is best accomplished in a 1-on-1 setting, but small groups also work. Your coaches will provide a beginner-level program that is designed specifically for those new to CrossFit. This will allow your athletes to build a strong foundation of strength and technique before moving into the group setting. *See our resource section for a done-for-you version!
  2. Spend lots of time talking about scaling and intensity: Many new members want to drink the kool-aid as fast as possible and dive right in; however, without proper knowledge of scaling and intensity, this can lead to burnout or injuries. We recommend introducing heart rate training in order to help kick-start your new member’s journey. This will also provide another metric to track other than lifting heavier weights, increasing your reps, or doing workouts at a faster pace.
  3. Focus on good form: Proper form is crucial in CrossFit, as it helps to prevent injuries and ensure that exercises are effective. Pay close attention to new members’ form and provide as much feedback and guidance as possible. Encourage them to ask questions if they are unsure how to do something or what something is; this will only set them up for more success in the group setting.
  4. Have fun: CrossFit can be challenging, but it should also be enjoyable. Remember that having fun and pushing them to their best is the most important piece. Competitiveness can be good and bad, but ensure all new athletes know that you and your members are here to support one another.
  5. Embrace the community: CrossFit is all about community, and you’re so glad they’ve decided to join your gym. Encourage them to participate in group activities and social events, and get to know your fellow members.

We hope these tips will help you successfully integrate new members into your gym and make the most of their experience. Here’s to a great 2023!